by Yoon Cannon | Build Your Dream Team, Business Growth Tips Blog, Management-Leadership
Strategies for Building High Performing Sales Teams – Luminary Interview with Yoon Cannon
Sales teams are at the heart of growing your business at every stage from startup to main street to middle market. How do you create the right sales systems? Find top sales talent? Clone yourself?
Steve Dailey from Entrepreneur Excellence interviews Business Growth Expert, Yoon Cannon where we discuss actionable strategies for growing your sales teams, cloning yourself as the CEO, strategic planning and more.
Here’s an overview of the sales team questions Steve asks Yoon Cannon. Scroll below to watch the video of the full interview.
Question 1 02:58
- You know I’d like to invite you to share with us some of the common frustrations that you see small business owners bumping into when it comes time to duplicate themselves through other people as the sales engine.
Question 2 07:12
- So how do you begin to formulate a selling system that can be translated or taught to somebody else?
- What are the important components of that?
Question 3 11:35
- So you mentioned Sandler there and and you know we can go out into the, you know onto the internet or into a, you know, on Amazon or into a bookstore and and get just fire host with all kinds of sales, books, techniques, you know, tactics and strategies and all this kind of stuff. Where does that stuff fit in to creating a winning hand off to a new sales team?
- Do you do that stuff? Do you adopt it? Do you introduce it?
- What’s your feeling about that?
Question 4 15:36
- Would you say that bringing in new people to enhance, accelerate, expand our sales efforts, is that, is that a good time to introduce new ideas that we might have been thinking of or is it better to, to just bring people in to what we’ve done and, and what we know is good business and then build the new things in as we go, when is the best time to think about that?
Question 5 25:55
- So I know that you’ve got all kinds of formulas and check sheets and things that people might find useful. Tell us how to get more information about how to figure out this sales puzzle and duplicate ourselves in the marketplace
Do You Need Help Growing Your Sales Team?
Whether you’re interviewing for a VP of Sales, a Fractional Chief Sales Officer, a Sales Growth Advisor or you’d just need clarity what the best next steps look like for you to take your company to the next level …
I invite you to book a complimentary discovery call with me here:
http://paramountbusinesscoach.com/coaching/coaching-call-sign-up/
QUESTION: What is one important question you’d like to ask about this topic? Please share your comments and question below.
by Yoon Cannon | Business Growth Tips Blog, Create Your Dream Business
Starting out in any business can be a challenge, and striking out to realize your dream as an entrepreneur can be even more complex. You have probably spent months coming up with the perfect idea to build your business around and taking the necessary steps to turn your goals into a reality.
Once you have the basics in place regarding what your company will sell and the work culture and policies you will put in place, it’s time to get clear on some of the most important aspects.
How you approach your financials is a big part of whether or not your business will succeed. For the best possible outcome for growth entrepreneurs, be sure to leverage the speed and ease of financial technology we have available today. These newer developments are the future of business and will help you get started on the right path.
Streamline Your Sales Platform
Generating sales is the main function that will determine how successful your business becomes. You will need a good plan in place to reach a broad customer base to showcase the appeal of the products or services that you offer.
You can get the help you need in manufacturing sales growth by using a software program to conduct all aspects of your marketing and sales functions. Consolidating all of your data and activities in one place will reduce time waste and increase revenue by offering support and resources to your team. This will help them to communicate with the right people while out on the road, have access to the information they need, and reach more potential customers.
It’s also a great way to store your customer data and track sales trends so you can make informed decisions on what products to promote. Your customers’ opinions and feedback give you insight on what is working and any areas that need improvement, so you can continue to expand in the right direction.
Use Mobile Banking
Every business needs to conduct many financial transactions. Mobile banking will make this easier and more time-efficient. Instead of carving time out of your day to get to the bank during business hours, mobile banking frees you from time restrictions and lets you choose when is most convenient for you. By using an app or website, you can make deposits, transfer funds to another account, issue payroll by direct deposit, and pay your invoices.
Beyond saving you a lot of time, mobile banking can reduce stress and confusion by keeping your financial transactions in one place. You can easily log in to your account at any time to print reports and review your current assets without the risk of misplacing any important information or tracking paper records.
Offer Mobile Payment Options
Mobile financial transactions aren’t just convenient for you, they also appeal to your customers. Give your clients the option to make mobile payments when they make a purchase. They will appreciate that this form of payment is simple, fast, and offers a greater amount of safety for their sensitive financial details.
Stay on Top of Your Profit
You don’t always need a certified accountant in order to track your profit and loss statements, especially if your business is just starting out. There are simple ways to track your profit every month, or quarterly, whatever your preference is. You do this by subtracting your expenses from your sales and there are plenty of apps or software that do this for you. A popular one for small businesses is QuickBooks. It’s even quite simple to set up your own formula in excel or google sheets if that’s your preference.
Stay Organized with Apps
I mentioned QuickBooks before, which is great for keeping track of your money, including receipts and other business write-offs. If you’re not familiar with accounting software, you might find it a bit confusing, but it’s nothing that you can’t learn. If you prefer a more hands-off experience, Bench is an app that keeps track of your expenses, categorizes them every month, and sends you reports to better understand your finances. What’s really important is that you find a method and supporting software that fits your needs and keeps you organized.
Using even a few of these financial technology solutions can help you to create a solid foundation for your business. Technology is a great way to save time and make your business practices safer, faster, and more lucrative.
by Yoon Cannon | General, Success Mindset
As a business owner it’s so important to always be seeking business growth advice from people who have already “been there- done that”.
I recently spent a week with the world’s top franchise owners at the International Franchising Association conference held in Las Vegas and wanted to share 2 value bombs with you for your business.
The agenda was jam packed with a massive amount of content and sage business growth advice featuring a panel of CEO’s from some of the world’s biggest franchise brands.
A common question the audience asked these superstar CEO’s in many of the sessions was if they could summarize one or two keys to success to help them grow their own businesses, what would it be?
The audience grew hush as they listened intently to hear the business growth advice from experts like …
- Steve Hockett, the President of Great Clips (4,090 locations)
- Gordon Logan, the CEO of Sports Clips (1,600 locations) and
- Steve White, President of Puroclean (235 locations)
What’s interesting is how many CEO’s responded with the same answers.
What’s surprising is how simple their advice was.
And yet, overflowing with pure wisdom. Here are two pieces of business growth advice that many of the top CEO’s shared in the Q&A sessions:
#1. Create SYSTEMS in your business.
I loved their answer because I too love systems! The word SYSTEMS stand for:
- Save
- Your
- Self
- Time
- Energy
- Money and
- Sanity!
A system is great because you don’t have to re-invent the wheel every month to create the next windfall of sales and profits. You simply rinse and repeat the same process within your system.
In order for a system to be a SYSTEM it has to first work … (no brainer there, right?)
Second, your system has to be easily repeatable and scalable. In my past businesses this was the magic test that allowed me to remove myself from the businesses I owned then, so I could cut back to working only 10-15 hours a week which allowed me to spend more time with my kids when they were little. All while my business doubled in sales four years in a row.
I mention that not to be self promotional, but to impress upon you that the concept of working less while earning more is achievable. That’s what creating SYSTEMS can do for your business and for your life.
Ok, so when these top CEO’s were asked to summarize one or two tips here was the second business growth advice that was repeated over and over again:
#2. Hire a business consultant / business coach.
Wow! This was the second most repeated business growth advice I heard throughout the conference. (But, of course, my reticular activating system is pretty engaged for that too 🙂
These CEO’s went on to share openly about the importance of hiring a business consultant / business coach and the powerful impact that can make on growing your business faster, easier and stronger.
They couldn’t have said it any clearer when they shared, “If you want to succeed faster, hire a business consultant / business coach.”
As the business owner, you’re just too close to your business to be able to see the forest through the trees. You need an outside perspective to give you the guidance, strategy, course correction and coaching.
As an entrepreneur you also don’t have a boss you have to answer to — which is a double edged sword. It’s great and liberating to be your own boss, but it can also be dangerous because it’s easy to let yourself get distracted, dis-focused and take detours that happen with the “shiny object syndrome”.
So, if you’re ready to follow the business growth advice from CEO’s of some of the world’s biggest franchise brands I invite you to a complimentary business coaching discovery call with me.
On the call you get to share your goals — where you’d like your business to be in 1 year and in 3 years.
We can take a look at what systems you have developed so far (if any).
We’ll identify the biggest challenges that are getting in the way of achieving your goal and what the process would look like that will help you hit your sales and business growth goals.
You can also take advantage of the call to ask me any question you want that’s been nagging at you.
By the end of our call we will both know whether you and I are the right fit.
You can sign up for a free 30-min time slot for a business coaching discovery call
I only work with people I know I can help, so when you click the link above it will ask you to fill out a few questions about you and your business. Once you answer a few question you click the orange button that takes you straight to my calendar.
Pretty easy, right?
Ok, so if you have any questions or comments I invite you to share them in the comment box below:
QUESTION: What advice do you need right now to accelerate your business growth? (include what kind of business you have) Please share your comments and questions below.
